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This course will equip students with the knowledge and understanding of the phenomenon, and the ability of adequate methodological research in the field of phenomena encountered in the business world. This course discusses the definition of research and the basics of methodology, modeling (developed according to the purpose and usefulness), the preparation of the study design and testing, sampling, data collection techniques, the manufacture of research instruments and measurement, as well as processing techniques and data analysis research ,
After following this course, students will be expected to have the ability to capture the phenomenon in business, test it through research, as well as use it for business purposes